According to World Health Organization (WHO), COVID-19 is an infectious disease caused by a newly discovered coronavirus.[i] Currently, the virus has affected more than 200 countries around the globe with more than 88 million confirmed cases and almost 2 million confirmed deaths.[ii] According to WHO, the best way to prevent and slow down transmission is to be well informed about the COVID-19 virus, the disease it causes and how it spreads. 

In this regards, students (as a part of the AD3117 Advertising and Popular Culture subject) are taught about intertextuality concept to design a poster in semester 1/2020 (August-October 2020). The creative work, therefore, has applied the concept of intertextuality to design a poster that creates awareness of the virus and gives knowledge about the preventive measure of COVID-19. The poster was planned to be promoted when students resume to normal class in semester 2/2020 which started in November 2020. Besides, the creative work was designed to be in line with the “relationship” theme of CA Creative Work 2020.